If there’s one thing that I could tell every freelance artist, about onboarding clients, it’d be this: GO PAPERLESS.Read More
When we hear about the life of a freelancer we often think of a person getting a tan by the pool, drinking piña coladas while they work. And it is TRUE, I have done that (except substitute a cigar for the piña colada). For that dreamy work life to happen, there is a certain process that needs to happen.Read More
It's that time of year again when most people enjoy much-needed rest during the holidays. In the corporate world, you usually receive paid time off (PTO) and holidays as benefits of employment. As many of you know, this is not the case for independent contractors and freelance artists.Read More
Most of my design background is in working with non-profits organizations. Today I work for a for-profit organization but I still take on a lot of freelance projects, 50% of which generally comes from non-profits.
Due to non-profits' typically limited resources, it is critical to learn an appropriate rate for your services to them. Obviously, the amount of resources varies depending on the non-profit.Read More
Two weeks ago, I wrote a post about how clients should give feedback to designers. This week, I thought it would helpful for designers to know how to receive that feedback.Read More
Live and learn, right? In the last couple of years I have tried and failed, tried and succeeded, then tried again. Some things can't be taught by books. We are dealing with people here which means total unpredictability. This sometimes means we find ourselves in awkward, annoying, and humbling situations. I hope you benefit from a few of my experiences.
Here are five or my dumbest mistakes.
Most designers consider their craft a helpful service we are able to provide people. And like any service, knowing and understanding the customer's wants/needs is the highest priority. Making our customers happy is the key for continuing to be successful in the design business just like any other business.Read More
In his book Brain Longevity, Dharma Singh Khalsa says that the average American encounters 16,000 advertisements, logos, and labels in a day. Crazy, huh? Don't believe it? Look around you. How many logos can you spot from where you are sitting? Let me help you: your pen, your computer, your phone, your jeans, your shirt, your socks, your shoes, yeah...keep looking.Read More
Last fall, I was told that in two months I was going to lose my job. Along with my job, I'd also be losing financial security which left me in fear, confusion and disorientation.
Thankfully I had two months to figure out what was next, send applications, research, plan, etc. After two months of interviews and applications I wasn't able to land anything promising. As my lay off date came closer,Read More